4.6/5 | Based on 10.000+ Reviews

Rowella - Elegant Pleated Maxi Dress

Regular price £125.00 Sale price£49.95
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Only 4 items left in stock
YEARLY MARCH SALE UPDATE: Due to high demand, only a limited quantity remains. If “Add to Cart” is available, the item is still in stock.
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Graceful Movement Meets Flattering Style Pleated Maxi Dress

A flowing V-neck maxi dress with long sleeves, soft pleats, and a ribbon-tie waist that adds shape and charm. The flared skirt offers a romantic, feminine silhouette, while the subtle all-over floral pattern adds a refined, timeless touch. Designed to fall beautifully on the body, this piece blends elegance with effortless wearability.

Why Hundreds Of Women Love This Maxi Dress

  • Easy waist adjustment: The dress includes a delicate ribbon tie at the waist, allowing you to shape your fit for extra comfort and a flattering silhouette.
  • Soft and breathable material: Made with a light, airy fabric that feels soft on the skin and ensures all-day comfort in both casual and formal settings.
  • Elegant and functional design: From garden parties to dinner dates, this timeless cut ensures you'll feel dressed up without sacrificing ease of movement or confidence.

 

Enjoy free delivery on every order with no hidden costs and no minimum spend. Each parcel is carefully prepared and shipped with tracking for your peace of mind. If you have any questions, our friendly team at Info@avenlondon.co.uk is always here to help.



Wrong size? Displeased? No problem! If for any reason you are not satisfied with the product, we offer a 30 day return policy.

We believe that fashion is a way to showcase your individuality and embrace your confidence.

That's why we're committed to helping you discover the perfect outfit that reflects your unique style and personality.

Our friendly customer service team is always ready to assist. Whether you need advice on sizing, outfit recommendations, or simply want to reach out, we're here to support you!

Feel free to get in touch anytime through our contact form or drop us an email at Info@avenlondon.co.uk

Loved By our customers

★★★★★

Lovely cardigan, it’s flattering and the length is just right. Perfect to wear over leggings or jeans, and it keeps its shape after washing. A great piece for my wardrobe.


Charlotte H.
Birmingham
★★★★★

Always a pleasure shopping at Aven London, both online and in the boutique. The blazer and floral top look lovely together, and the visit to the shop was as friendly and welcoming as ever. Such a nice place to buy clothes!

Sophie M.
Manchester
★★★★

Such a nice set, relaxed but still flattering. The wide trousers are very comfortable and the top sits well.



Amelia R.
London
★★★★

Exceptional customer service and quick dispatch. My order arrived in Bristol within just a few days. The piece feels timeless and classy.

Emily W.
Bristol
★★★★

At 46 and not being the smallest size, I often struggle to find clothes that make me feel good. This dress is just what I needed. Very happy!!


Grace L.
Edinburgh

Celebrate March with us

Up to 60% off for a limited time

Every March, for just a few days, we mark the month when Aven London first began.
What started as a shared dream between
two friends sixteen years ag has slowly grown into something much bigger than we ever imagined — shaped by the women who choose to wear our clothing.


This limited sale isn’t about clearing stock. It’s simply our way of celebrating where we started and saying thank you for being part of our story.

FREE DELIVERY

We offer free delivery that's fast, reliable, and handled with care, ensuring your order arrives safely and on time

30 DAYS RETURN POLICY

After receiving the order, you have 30 days to decide whether to keep the product or return it effortlessly.

CUSTOMER SERVICE

Our team is always here to assist you, every day of the week. No matter when you need help, we're just a message away!